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How Your Nonprofit Donation Journey is like a Business Customer Journey
By Samantha Plateroti

Nonprofits hold a mission to make an impact by solving social issues, while for-profit businesses tend to focus on solving business...

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HubSpot vs. Mailchimp: Marketing Automation
By Samantha Plateroti

Picture this: you’re putting together a marketing plan and read that email marketing has an ROI of $40 for every $1 spent. You have an idea...

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Using your CRM to Power your Marketing
By Samantha Plateroti

Things can get disorganized if you’re not using a CRM. But the real pitfall is not understanding the power of customer data and using it to...

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How Automation Works: The Back-End
By Fay Dworetsky

TLDR: Busy? Here's the short version: Automation works by having tasks triggered by a certain piece of information. This information can be...

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Where the Magic Happens: Integrating Sales and Marketing Automation
By Fay Dworetsky

TLDR: Busy? Here’s the short version: When you integrate both your sales and marketing automation, you get these two sides of your business...

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Why Your Sales Team is Working 5x Harder Than They Have To
By Fay Dworetsky

TLDR: Busy? Here's the short version: With automation, your sales team can significantly lower their workload and save you money. How? 1....

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Outbound vs. Inbound: Tell the World vs. Teach the World
By Ari Haas

TLDR: Busy? Here’s the short version: Inbound marketing is all about placing the customer at the center of all marketing tactics. You...

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5 Reasons your Business Needs a CRM in 2021
By Jessica Jardin

Dijyaknow that salespeople only spend about 35% of their time selling on average? That’s just a little over one third of their time doing...

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Nail It Handyman Triples Sales in Less Than 6 Months
By Jessica Jardin

As an industry leader in residential and commercial property repair throughout NYC and Northern New Jersey, interest in Nail It Handyman...

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7 HubSpot Updates from INBOUND2020
By Jessica Jardin

HubSpot continues to Inspire What's Next with their 7 latest product highlights announced at INBOUND2020. This year's immersive experience...

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